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Milwaukee, IL
Corporate Website
http://www.vcpi.com
GOALS:
- Create a navigational system that funnels website visitors into their area of interest by both service sector and by business-driving events
- Provide appropriate call-to-actions (click, call, or come in) on every page of the site
- Integrate a content management system for updating content on-the-fly
- Provide flexible mechanisms for easily incorporating new service sectors and business-driving-events
SOLUTIONS:
disEntropy built a custom .NET solution to create a highly-functional and visually stunning website that was easy-to-update by appropriate personnel within VCPI. The content management tools were built to reflect new marketing initiatives, a recent brand shift, and enhanced business processes. disEntropy also assisted in the integration of a third-party live-chat tool to provide more efficient online sales and customer service assistance.
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